Adipower Barricade 7.0 will adidas stan smith become the capable war boots for the two most influential athletes - Andy Murray and Andrea Petkovic. "When I gradually recover from cruciate ligament injury, I have to train the strength and stability which I recognize how important is to a fierce game," Andrea Petkovic explained, "Barricade series of tennis shoes can provide me the stability I need.".During the development of adipower Barricade 7.0.

Adidas has been in an unprecedented close cooperation with excellent athletes from the initial conception to the final sample. "In the past 18 years, we have invited more than 30 professional and semi-professional athletes to test the shoes. Product testing adidas tubular colleagues in the department invested about 2,500 hours with the athletes running to ensure the outstanding performance of Barricade shoes," Adidas tennis, vice president Graham Williamson said.

However, for the reasons of Chinese employees' wages demands adidas flux increasing, rising manufacturing costs, the corporate plans to decrease the proportion of yield in China. Predictably, the plant which is directly under the control will be closed sooner or later. However, the Adidas emphasized that original equipment manufacturer is not in the closed factory list.For dominating causes that the factory is closed actually is not complex, such as Adidas which is labor concentrated transnational enterprise.

The labor costing explains the big portion adidas hamburg of the reason, and Chinese recent labor salary has been increasing ceaselessly, in the contrast of southeast Asia, and the intermediate of the labor salary difference is large enough to make Adidas moving the Chinese factories to southeast Asia, for example, Thailand, Vietnam and so on. Adidas, Nike and other brands survival rule is to find the lowest labor costs and extend the broad market.

But Nike is still "too stingy to pull out a hair" on the International Olympic Committee and the London Olympic Organizing Committee, which focuses more on the Olympic stars and advertisement."In 2008, Adidas is going to become the largest sports brand in China; in 2010, Adidas is going adidas football boots to become Asia's largest sports brand." We still remember the release of heroic utterance by Herbert Heiner, the chief and CEO of Adidas Group said in an interview the night before 2008 Beijing Olympic GamesHowever.

Moreover, these products can make the customers satisfied with sports products. In recent years, Adidas Company has made breakthroughs on design and function. The most representative breakthrough is the design concept of three lines. The design brings a new trend for us. The design sweeps a new young generation and forms a popular new style. It brings a new pluralistic vision for the global sports goods.